Emission Impossible Ltd


Dr Gerda Kuschel

Gerda is a chemical & materials engineer with more than 30 years’ experience working for a broad range of industries and organisations in New Zealand and Australia.  This has included the areas of air quality, climate, fisheries, aquaculture, mining, renewable energy, water quality and even a stint on Easter Island assisting with archaeological site restoration.

Gerda gained her Bachelor’s Degree in Chemical & Materials Engineering in 1985, worked for Shell BP and Todd as a process design engineer on Maui A Platform and the on-shore production station. In 1990, she returned to Auckland University to complete a PhD in Aluminium Smelter Technology for ALCOA of Australia.

Gerda then joined the National Institute of Water & Atmospheric Research (NIWA) for nine years, working as a researcher then Principal Scientist in urban air quality/climate and as Regional Manager – Auckland.  She left NIWA in 2004 to lead the team at Auckland Regional Council (ARC) on the implementation of the national environmental standards for air quality (the first such standards in New Zealand).  Following the finalisation of the Auckland air quality management strategy, Gerda set up the Environmental Sustainability team and was responsible for developing the Auckland region’s responses to climate change and energy.

In 2008, Gerda together with Jayne Metcalfe co-founded Emission Impossible Ltd – a consultancy specialising in improved management of air quality and vehicle emissions.  In 2012, she was the lead author of the Updated Health and Air Pollution in New Zealand (HAPINZ) study as well as the first national compliance strategy to meet the national environmental standards for air quality.  Since 2008 Gerda has been an independent professional advisor to the NZ Transport Agency and Ministry of Transport, as well as advising various regional councils on air quality management and environmental sustainability.

Gerda is a past President and Fellow of the Clean Air Society of Australia and New Zealand (a leading professional body for air quality and climate change practitioners in Australasia) and was a foundation board member of the Low Carbon Vehicle Partnership NZ initiative, which was set up to promote clean low carbon vehicles and fuels in New Zealand.  She has been on the board of the Environmental Protection Authority since 2018 and has been a decision-maker for various applications seeking to undertake activities in New Zealand’s Exclusive Economic Zone.

In addition to publishing more than 400 technical reports, good practice guides, briefing papers, submissions and articles on air quality and environmental sustainability, Gerda also has numerous publications promoting science and engineering as career options.  She has been actively involved in professional education and mentoring programmes for many years including the Training Activities Executive for the Clean Air Society of Australia and New Zealand and the Industry Advisory Board for the department of Chemical and Materials Engineering at Auckland University.